As I promoted my outsourcing directory, I got lots of clicks from India, but found it hard to find browsers from the USA. I found that PPC programs delivered me clicks from whatever country I wanted, but at a hefty price. As I did more with blogging and wrote more popular entries, I saw my clicks triple from the United States. My overseas clicks didn’t go up that much, except for some reason in Bolivia. Maybe they need call center services in Bolivia.
As someone who operates websites, click volume is a huge concern. Quantity of clicks is something I battle for daily. Every time I write a blog article, or modify my site, the only thought that goes through my head is click volume. But, quality and targeting of clicks matters more. On our outsourcing directory, we have lots of overseas providers in India and the Philippines for Call Centers, programming, social media, data entry, BPO, medical transcriptions, and other tasks. But, we had too few service “buyers” from wealthy western countries. I am happy to announce that our clicks from the West are finally going up, and as we promote our blog more and more, not to mention do it more intelligently, our clicks from America will continue to rise!