Google changed its algorithm to promote blogs less
It is so ironic. The minute we published a blog entry a few weeks ago about how Google gives too much promotion to blogs, and not enough promotion to actual websites that offer valuable services — Google changed its algorithm. As of August, 2013, I am seeing a lot less blogs on Google searches. This is good and bad. I like to look for good service providers online. I might be able to actually find them now. But, what about the multiple blogs that I write for and promote?
I am noticing that we are not losing that much ground in our incoming traffic statistics from Google searches. The Google algorithm makes it hard to show up on main keywords for blogs. But, if you have certain phrases, or longer keyword variations including two, three or more words, it is easier to show up well. If a blog entry is promoted in Google+ then you have a much better chance of showing up, and Twitter can make the difference as well. Blogs that get traffic will show up better, and if they get traffic from particular keywords, that helps as well. The Google algorithm is complicated and always changing.
We are sad, because we try so hard to show up on particular keywords, and it is sometimes really hard. Power of Attorney is one of our favorite keywords that we have written multiple blog entries about. Perhaps we will have to write thirty, with a few popular entries in that bunch to show up well on Google. Remember, Google gives more weight also to newer articles, so if you value traffic from a particular keyword, keep writing fresh content!
Tweets:
(1) A year ago, I was saying that Google gives too much promotion to blogs. That ended!
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