Tag Archives: KPO Company

KPO and Analytics, which company is right for you?

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KPO and Analytics, which company is good for you.
There are many KPO companies out there offering a vast range of knowledge process outsourcing skills.  Some skills such as accounting require formal qualifications.  But, analysts need only be “good” at what they do.  An analyst might have a certain amount of training to be “good” enough to work for a company.  I have found that a trained analyst might know more than you do about analyisis, but are they as sharp as you about analyzing your business metrics and data?  I think that you are paying more attention than they are since your retirement rests upon it, and I stress the word rest.  If you analyze wrong, you might not rest, but only stress during the time you thought you were going to be retired. 
A good analyst is only as good as they are smart, and have time to devote to your project. If they are in a hurry, they might not look thoroughly enough at the complicated details of your business or marketing plan, and neglect a lot.  If you hire a KPO company, fancy or not, make sure they are paying attention to your case and not being neglectful! Or you will be sorry!
Some companies might have fancy offices, fancy looking secretaries, fancy graphs, and a fancy website. It all looks impressive, and someone less fancy might not insprire credibility.  But, being fancy is not enough. They need to deliver results to you — in a way that is helpful to you without breaking your bank account.  Maybe your first assignment should be to hire someone to analyze how much you should pay your KPO company analyst?
I hired a web analytics person to help me, and he changed my life.  So, his help is still helping me now, because he taught me skills that I will keep with me for life!  Some investments give you a 100x return, and this was one of them.
Sometimes analytics projects take a while, because step one is to create a source for accumulating data. No data, means there is nothing to analyze.  It can take time to accumulate data, and you need to have a clear idea of what type of data you want to accumulate. For my purposes, I do internet analytics, so google analytics is my main tool, and it is wonderful.  For doing other types of marketing research, you will have to ask your KPO analyst what tools they want to use.

KPO Definition and Information

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KPO Definition and Information
There is another blog primarily about BPO:  it’s definition, and information about what type of specialties would be included in that category. KPO is a more advanced type of outsourcing that involves primarily research and analytics, although it could involve web technology, software development, accounting, legal work, and more.
KPO companies with a broader scope might get involved in legal research, patent research, document drafting, and litigation support, which are all specialties associated with the more narrow term LPO.  Financial research, and accounting analysis work are also common for KPO companies to take part in. A few KPO companies even get involved in India’s new growth industry which is pharmaceutical research.  However, the most common types of work that a KPO company would do would include market research, business research, business intelligence, data analysis, market segmentation, marketing strategies, etc.  A few firms even do content writing, and other types of technical writing.
123outsource.net has a directory of KPO companies that you can browse to find KPO firms in any part of the world.  We have a majority in India, but there are American, Filipino, Latin American, and European companies as well.  Additionally, we have a huge selection of global BPO, call center, data entry, medical billing, medical transcription, web design, software development and other specialties as well.  We currently have roughly 3000 listings of outsourcing companies and the number is growing at more than 100 per month!
Outsourcing KPO work to India is very popular, because you can gain the services of a very educated team of individuals for a fraction of the cost of what it would be elsewhere.