Monthly Archives: September 2010

Medical Transcriptions – a trip through a city

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Medical Transcriptions – a trip through a city
 
Americans always hear about outsourcing, and it makes people upset.  Why are “our” jobs going overseas.  It is because companies can’t find qualified people “here” that will be reliable about doing the work for a reasonable price, or even for an unreasonable price.  There is a labor shortage here in America.
 
But, it is hard for people to imagine in real life what outsourcing operations really look like.  I remember a comedy video on one of our late night television shows.  An American needed tech support for his computer and wanted to go to the source. The American got on a plane with his computer and  flew to Hyderabad. He got in a rick shaw, saw people going down the street in bicycles, ox driven carts, cars, buses, etc.  There was pollution everywhere.. Finally, after a long drive down a filthy and congested road, there was a beautiful modern looking office building.  Our American friend walked in the building, went up the stairs, and met a nice Indian girl who helped him fix his problem.  The technical support session took only ten minutes, and the problem was solved.  I believe he likes the girl and asks her to lunch, and she politely declines.  It was a fun video. If the man had been more educated on Indian culture, he would have asked the girl’s mother for permission to marry the girl and THEN asked the girl to have lunch with him. There is an order to these things in India.
 
I remember taking a long rick shaw ride down small roads on my way to a medical transcription and software programming house. One road had pot holes riddling the road for two blocks.  The rick shaw went all the way around each one and had to grind to a stop several times. The last several minutes of the trip included a trip past a block that was vacant and completely covered with garbage.  I can’t believe that people live next to this filth, but they do.  After that, we got into an affluent residential neighborhood.  There was a young man around 18 years old washing the bosses car.  He washed the car every day and got chai for everyone.  250 rupees later, I had reached my destination.  I went up the stairs that were spattered with drops of paint.  I guess that it is against the law in Tamil Nadu to use a drop cloth, and painting the leaves of the trees is customary there too. The room was filled with nicely dressed ladies wearing selwar kurtas, and a few young men. They worked in crampt conditions in a nice room with 10 foot high ceilings — all glued to their computers typing away.
 
All I can say is that I am glad I don’t do Medical Transcriptions in India, or anything else there.  I like clean air, and I like having my space.  I have my own room to work in and peace and quiet. On the other hand, I am happy that India is moving up in the world and getting lots of Medical Transcription outsourcing jobs from various sources.

Tips for hiring bloggers who charge by the word

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I talked to a blogger who wanted to charge me by the word. I had a few questions for him/her/it.

(1) What if the word is a really long word — perhaps a multisyllabic word, or a polysyllabic word?
(2) Do I get a discount if you use short words in a sentence such as:
He uses me for work a lot.
(3) What about hyphenated words? Any room for negotiation there?
(4) Do you charge extra for foreign words like Masala Dosa?

Jokes aside, to me the value of a blogger is purely based on what they can do for my stats.
Can they make my blog traffic spike?
Will their articles get many views per article?
Those are two great analytics in which to judge a blogger.

I’ll tell you a quick story. I wrote a bunch of blogs on a topic that my readers had been begging me for months to write. Quick articles on how their businesses could attract more clients. So, I thought of six sub-themes on the general subject, and published them a few days apart. My blog traffic spiked. It was the most wonderful analytics experience I have ever had as a blog writer.

No blogger will agree to be paid based on performance, so it is up to the business owner to know what their audience likes, otherwise they will get negligible traffic for their blog. Although you have to pay by the word, you can have someone write six articles, publish them all in the same week or two week period, and see if your blog spikes. No spike = no repeat business. Or you could just say that if there is no spike, that you get half off for hyphenated words! Either way, watch your stats and scrutinize people who want to work for you!

How to Optimize Your Facebook PPC Campaign

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Many of us use Facebook for our business and almost all of us use it for fun. But, how optimized is your Facebook campaign? Here are a few tips to help you use Facebook and social media optimization to your advantage.

(1) Where do you get your best browsers?
I noticed that blog visits deriving from Facebook resulted in longer browsing sessions. This is a huge advantage. Use Google Analytics and see for yourself where your best browsers are coming from. Sometimes people spend longer on particular topics than others while certain social media sites might generally create better traffic. Pay attention to that.

(2) Pay attention to what topics work
In some industries people are more talkative than others. Facebook will help you realize this fast. But, perhaps you can figure out which types of topics get responded to the most. Try a different topic every day — plan long ahead of time. See which do best and create other topics that are slightly similar to the successful ones to duplicate your winnings!

(3) PPC for getting new followers
If you use Facebook’s PPC, there are two amazing ways to capitalize. You can use PPC to attract new followers. I learned that this is best done on full blast for a month, and then let it sit for a month or two. You will get a more efficient price per new follower if you are not always available!

(4) PPC for blog promotion
But, you can also do blog promotion using Facebook PPC. Certain blogs and topics will do better than others. Once again, pay attention to what types of things generally work, and repeat your success. I pay $30 per blog entry and get anywhere from 80-300 clicks. If it goes well, sometimes I put a little more money into it. I also select blog articles to put on Facebook PPC that ALREADY did well when promoted from another medium. Duplicating success can easily be done if you are constantly watching your statistics on your analytics tracking system. We got some of our best new browsers for our blog from Facebook. We found that the quality of a Facebook follower is better than from Twitter or Stumbleupon for my particular blog. What about yours?

(5) Engage — obviously
If you get to know your followers one by one, they will be more responsive. That is a law of human nature. Don’t interact with all of them, but choose the ones that seem promising. You can also follow others who are relevant to you in hopes that they will follow you back.

You might also like:

Prospective employers are watching you on Facebook
http://bpo.123outsource.net/2013/07/07/prospective-employers-are-watching-you-on-facebook/

BPO and Social Collaboration
http://bpo.123outsource.net/2012/04/05/bpo-and-social-collaboration/

In 1880 Arizona you’d get scalped; But, in 2015 India, you’ll get Skyped.

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Skype with Outsourcing

Getting Scalped in the Old West
People in foreign countries may not be aware of how dangerous America used to be, particularly in the Old West. Many folks would come from back East (America’s East Coast) to make a new life out West. Many knew what the perils consisted of. There were outlaws, bank robbers, gunfighters, pick pockets, swindlers, and worse. During the 1800’s there were Native American tribes that would scalp you if they thought you were an enemy, or in some cases if they didn’t like the way you looked. Scalping is a practice where you take the skin off someone’s head as a punishment or act of revenge. That person will never be able to grow hair on the top of their head again. Getting scalped is a cruel and horrifying practice which no longer exists in America. But, now there is an equally horrifying practice going on in India. Getting Skyped.

Getting Skyped in India
I made a sales inquiry to one of those smaller companies in India using an Indian number. The prior call I made was to a larger company in Noida who had a dedicated U.S. phone number. So, I called the smaller company and got the manager. He was very accommodating and offered to call me back to save me a little money on my phone bill. I thought that was very generous of him. The next words to come out of his mouth were, “Do you have a Skype number?” I then realized what had just happened to me. I had gotten skyped.

Skyping your clients may seem more cost effective and convenient in the short run, but how effective is it on your bottom line in the long run? Skype connections are not as clear as phone connections. They also require a specific account which needs to be kept current if it is a paid account. To me, being on an unclear phoneline undermines the quality of the call. My main issue with Indian companies is that I can’t communicate with them clearly, and if you further complicate this with a bad phoneline, I won’t be able to understand them at all which could lead to costly mistakes being made on critical projects. What is even more costly is that customers will have significantly less faith in them and not hire them in the first place if they are not satisfied with the quality of their phone line and phone communication. So, as it seems that you are saving money with Skype, you might be losing 20% of your customers. How much will your net savings be then, bhai-sabh (brother)? And if that happens, your boss will have your scalp!

BPO BOSS: Yes, is this India International Phone Service?

IIPS: Yes, how can we help you.

BPO BOSS: I want to invest in a professional phone system that accommodates international calls at a reasonable cost. Do you provide that service?

IIPS: Yes, that is our specialty. I can tell you the details now. The first month includes…

BPO BOSS: Yes, I’d like to know all of the details. Can you Skype me?

Running ragged? Overworking and losing your head?

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It is happening to me. I normally bathe once a day, and maintain a semi-normal sleep schedule. Sure, I go to bed late and wake up late, but that is normal for me because I’m a cat in a human body! I’m a Leo for those of you who are astrology fans, although I don’t know what my Rashi is because I’m not Indian!

But, recently, I’ve been trying to finish up on projects. I’m so glued to my computer that I forget to eat, and am only bathing once in two days which is abnormal for me. My mind is not focused. I’m losing at board games which I am also playing online. I’m spending too many hours in front of a screen and it is harming my eyes and brain. I need a vacation and a hot bath, but let me finish a few more blog articles first.

Studies have shown that those who try to over do it lose their efficiency. I can vouch for the fact that I am so distracted that I am not working anywhere near peak efficiency.

My bird-brained-ness from overworking caused me to do something insane yesterday. I went to Whole Foods. I purchased a few items. I picked up the salmon, ate it outside, and then it was time for chocolate. I noticed that the chocolate was not in the bag. I checked my receipt and I had not been charged for it either. So, I went back and asked the lady cashier what happened to the chocolate. She said she didn’t have it and didn’t see it. I asked her to hold my bag (I held on to my receipt because I’m a smart bird-brain, not a dumb bird-brain) and went to get the chocolate. Two minutes later I was back in line, bought the chocolate and asked for my bag with the wine and macadamia nuts.

The girl claimed that I never gave her a bag. I told her the story about how four minutes ago I gave her the bag because I needed to get the missing chocolate. She didn’t remember that at all. I started raising my voice and demanding a manager. The girl doing bagging at the next counter said that I had purchased this from the girl two registers to the left. I walked over there and there was my bag. The two girls looked somewhat similar — similar enough that if you were a distracted bird-brain who stared at a computer twelve hours a day and didn’t sleep enough, you could easily confuse them. What a nightmare.

The moral of the story is, keep an eye (a bird’s eye view preferably) on your workers. If you notice them becoming like me, try to have them take some time off, take a bath, get a massage, take a walk or a hike, and relax. There is a limit to how much a human being (or a cat) can do (or a bird.) Give people the exact amount of time off that they need to be the best cat, bird or bird-brained human that they can be!

Understanding “Twitter Minutes” & the Google Algorithm

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What is a Twitter minute? Does it matter?
A Twitter minute is a term I invented while staring at my Google Analytics statistics. I was appalled and saddened when I found out that the thousands I had spent on Twitter PPC had gotten me the highest bounce rate in the Twitterverse as well as the Twittersphere. People only spend a few seconds on my page on average, although we got a lot of sign ups on my Twitter account. The average time spent on my page by organic Twitter followers was over two minutes while the pay-per-click crowd averaged about four seconds. Bizarre.

A Twitter Minute = sixty seconds spent on my blog from a visit from someone that found our link on Twitter

The Google Algorithm
Basically, what counts is that Google algorithm rewards your main site when your blog gets more traffic, particular more traffic from social media. But, if the time spent on your blog from new visitors is only four seconds, what happens? Do you get penalized, or do you get a benefit? The answer is neither. You can spend hours on the internet reading about the Penguin algorithm, the Panda algorithm and lots of other cool names, but those articles will tell you nothing useful about how the algorithms apply to you other than the fact that it is very bad to have poor quality incoming links!

My strategy for getting higher quality clicks
Having photos and pics on my blogs would make a difference. Nice looking pics double Facebook engagement, and would lengthen the amount of time people spend on my blog pages. Another helpful thing to do is to have paragraph headers and bold them. It is easier to read a long article that is cut into bite sized easy to digest pieces.

Twitter minutes as a tool to measure your various campaigns
I have a dozen social media campaigns going on simultaneously, and I’m always comparing them. My main measure used to be how many clicks I got to my blog pages or site pages. This matters. But, after my tragedy on PPC, Twitter minutes is my new measure. Of course if a click comes from Google+, and recently I have been getting many from there, then I can no longer really call it a Twitter minute. It would be a plus minute.

Calculations comparing social media platforms
I calculated how much time I put into Google+, and calculated the rewards. The most effective use of my time was posting my blog entries on their community pages, and I post on many! I get to learn which of my blog entries are interesting to the masses, and also get to see what my bounce rate is. If I spend an hour posting on Google+, I might get about 70 clicks, each of which averages about 35 seconds. If I spruced up those blog articles that did exceptionally well with expensive pics and artfully rewritten text and submitted only those really popular articles on a regular basis, I might get over 100 clicks and over a “Plus Minute” in reading time.

With Twitter, the calculation is different. On Google+, I post mainly to other people’s communities. On Twitter, I have my own communities — six to be exact, and soon to add a few more. The interesting thing with Twitter, is that the efficiency of the time you spend posting is directly proportional to how many relevant and active followers you have in your network. You could spend 90 seconds posting to a group with one million reasonable quality followers and get 10,000+ clicks. Or you could spend the same 90 seconds on a network with one hundred followers and not get a single click. With Twitter, I can calculate how long it will take me to accumulate a critical mass of followers. I can calculate how many Twitter minutes of reading time I will get once I have that mass as well. It is hard to compare a fixed target to a moving target like Twitter.

Summary
When optimizing your social media campaigns, you need to understand the following. You don’t need all of your blog articles to be favorites. They don’t all have to have pics. It is good to do experimental ideas in your blog to see what your audience likes. If they like a particular theme or title, then you can spruce it up after the fact, or completely rewrite it and publish it again! If you are going to promote particular blog articles again and again, you are getting inefficient results on your sweat equity if you don’t have optimized articles. That means beautifully written, great keywords, pics, and very popular titles. The title is 30% of your popularity right there!

Four likely effects of using a false name!

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Indians are notorious for using false names at call centers. I even met a few very well spoken gentlemen in the .net programming business who used Anglo names. They didn’t want to tell me what their real name was.

But, what are the effects of using a false name?

(1) You will lose credibility. There are many people out there who will assume that if you misrepresent your name, you will lie about other things as well. I have learned that this is unfortunately true. The sad thing is that so many people in India lie about their names and lie about everything else as well. If you ruin your credibility, that is for life — at least with that particular client who you ruined it with. Unfortunately, you undermine the credibility of others who are associated with you as well when you lie. People will judge others from your country because of your fabrication!

(2) People might be more comfortable with your name. Many in America cannot pronounce multi-syllabic Indian names. Worse yet, they might not like some of the names. God forbid your name is Ousama or Hussein. Muslims typically have names like this! Many westerners might like the fact that you have a name like David which they can pronounce!

(3) You might gain a sense of freedom having a new name. You are no longer Chakrapani Balasubramanium. You are now, Rick Smith, an aspiring American businessman, who for some reason ended up in an Indian Call Center! You might feel a sense of liberation by being freed from the oppressive and narrow-minded restrictions of Indian culture! You might even start eating hamburgers and dating girls with no thought of marriage — how American!

(4) You might also feel a sense of alienation. If you feel close to your culture, and distant from Western culture, you might not like being Rick Smith. You might say, “I don’t feel like a Rick Smith.” Honestly, it is hard to feel close to a culture unless you socialize in it. And even if you socialize in that culture, if they are mean, discriminate against you, or are just plain boring, you will not identify with them in the long run.

So, if you are not sure about having an alias name, try it out for a week or month, and see how it goes. Have your mom call you by that name, your sisters, brothers, friends, enemies, and so on. Try it out, Rick!

Tweets:
(1) What are the effects of using a false name in business besides losing credibility?
(2) If you misrepresent your name, will you lie about other things too?

You might also like:

Do you over-analyze or trust your instincts?
http://bpo.123outsource.net/2014/03/18/do-you-over-analyze-or-trust-your-instincts/

Is bigger always better in business?
http://bpo.123outsource.net/2014/02/11/is-bigger-always-better-in-business/

Social Media: The analytics are deceiving

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Many of us use twitter regularly, communicate with friends on facebook, and read blogs. I learn a lot from these networks when I find good providers which account for less than 1% of the total. But, since the world wide web encompasses all states, regions, and continents of the world, that less than 1% accounts for many amazing providers — and that is all I need.

Your followers are not human
But, what people don’t realize is that most of your followers are DORMANT, useless, or not targetted to your industry. Some of your followers might not even be humans. They could be robots. Maybe you should tweet about what type of oil to use, and you will get more robot followers.

Assessing the value of your accounts
How do you assess the value of your social media accounts for your business? Do you talk to your followers? Do your new clients say, “I found you on facebook”? Do your analyics suggest that your twitter account is driving your SEO positioning up on google even though few people actually click on your links to articles embedded in your tweets? I hear all of these things regularly. So, social media is helping me in all types of ways, but the analytics are deceiving, and the good analytics are not obvious.

Yes, Twitter makes a big difference
The good news is that yes, twitter is helping my ranking on google. Yes, Facebook gets me tons of new clients. Yes, we have great discussions on Facebook. But, oh my god, only 12% of my followers are in my specific industry? Is that high or low? Is that normal? Oh my god, I average only two clicks for each blog article I promote on my twitter with 2500 followers? Are my blogs boring? I think they are really interesting. Hmmm.

Clicks are more than they seem
What I learned is that those two clicks per average article are actually like gold. I learned that those are comparable to a multi-million dollar client purchasing his initial $20 purchase from your company. There will be a long succession of $20 purchases every week for years to come. Yes, the $20 looks small, but 52 of those per year os $1040, and in five years it is $5200. Hmm. It all sounds better now. I learned this from STOPPING promoting a particular twitter account. My blog traffic tapered off a lot. I don’t have the exact analytics of how many exact referals I got from Twitter in a particular month. But, if I lost 40 referrals, my traffic went down by 200. The numbers simply didn’t add up. So, I learned not to look at how many referrals I got. I learned to look at what I was doing on Twitter during a particular month, and how my top line blog statistics were for the next 90 days. Delayed reaction is a huge consideration in web analytics.

Everything went limp
STOPPING TWITTER outreach for a few months was the best thing I did for my business. Not because Twitter was not working. It was for the exact opposite reason. I realized that my blogs lost traffic, my site lost traffic, retweets went down, and many analytics for my business became stagnant the minute we stopped outreach. I didn’t realize how powerful it was, especially when you assessed the value of monetizing the results.

A Novice would have been fooled
PEOPLE LOVE our Facebook much more than our Twitter. A novice web-preneur would be fooled and invest more in their Facebook account. Mistake. Google is the one in charge here, and they are much more impressed by success on Twitter. Why is this? Twitter is hard. No matter what you do, the response is minimal unless you are a seasoned pro. Getting interaction is like sucking a bottle of water out of a rock in the desert. If you can get interaction and growth on Twitter — you have skill and value in Google’s mind, and Google is really smart. We can all learn from Google. They don’t necessarily publish what they value, but ask the experts and study your statistics and you will learn what they like.

Are you bad at communication but good at work?

Categories: Management | Tagged , , | Leave a comment

Many people who are in Web Design, Programming, Data Entry, or other outsourcing professions are just not good at interacting. The boss of these people might tell you that they were not hired for their social skills. You can say that again. But, the problem is: to work with someone, you need to be able to communicate with them. If they just can’t function, or refuse to communicate, it is very difficult.

I have dealt with enough people, so I can guess the quality of someone’s work purely by how they communicate. I’m generally not that far off. Guessing if they will be responsible doing their work is another hurdle that I have not yet learned go gauge, simply because nobody I’ve hired for technical work has ever been responsible. I have no profile of a winner to base future analysis on.

The message that I keep sending managers and workers is that if you want to do well in your business, don’t be lobsided in your abilities. If you are good at Data Entry, but lousy at communicating, learn to communicate too. Hire a teacher to teach your workers how to communicate better. Teach people how to answer a phone. Believe it or not, answering a phone professionally is too difficult even for 99% of call centers in India. That is part of the reason the business is all going South — or East to the Philippines! Indians just don’t take business etiquette seriously, an India will remain a 3rd rate country until this attitude changes.

Elements of communication

(1) Answering the phone
Announce who you are in a clear tone of voice. Don’t make people guess. Don’t ask them a question to evade answering the question that they asked. Be helpful and clear in your communication when answering the phone.

(2) Answer questions clearly
Don’t just put people on hold without their consent only to get hung up on. Indians do this all day long and that is why most American companies don’t want anything to do with anyone in India. If someone asks you a question, try to answer it.

(3) Transferring
When transferring a call, make sure there is someone on the forwarded line who can talk. Nobody likes to be put on hold only to be disconnected as I mentioned in point two. Make sure that they get to talk to someone even if you have to try ten times.

(4) Being there
If you have a company where there is never anyone to talk to, it is time to hire some new people. Sure, nobody is around 100% of the time. But, if you have to call eight times just to reach someone who is intelligent, something is wrong.

(5) Giving feedback
Do you get back to people on your own, or do you wait for them to harass you to figure out what is going on. Good communication involves taking the initiative to initiate correspondence on your own initiative and getting back to people fast. Don’t keep people waiting or guessing.

(6) Discussing issues
Are you able to discuss complicated issues in an honest and helpful way? Some people can’t think clearly, evade, or just bull-shit their way through issues. Nobody respectable will accept this type of communication. Handle complicated issues in an intelligent way. Spend time thinking through the problems so that you can give good answers.

These are the main points regarding communication that many people need help with. Even those of us who are above average in communication sometimes omit critical information in our communications. Just try to be the best at what you do. On the other hand, if you are good at communication, but bad at doing your job, then learn to do your job!

If you were American, would you hire your company?

Categories: Hiring & Firing | Tagged , , | Leave a comment

Look into the mirror and ask yourself this question:

Q. If I were American, would I hire my company?

A. If you start screaming and running the opposite direction, that is a subtle hint that you need to change certain things about how your company functions. Have you ever thought about asking an American what they think of your outsourcing company? Even if your clients are not American, Indians love higher standards. Indians are very tolerant of LOW standards because they have no choice. However, the minute you offer them higher standards, they like it a lot.

A#2. If your answer is that you WOULD want to hire your company if you were an American, that is a subtle hint that you need to change certain things about how your sense of REALITY functions which is a lot harder than giving your company a tune up. My assistant calls dozens of overseas companies. We have yet to find a company that she would be enthusiastic about hiring in India or the Philippines. I am sorry to say this. Every company we call needs a tune up. The companies that we think well of are multinational companies functioning in India — but, those are not Indian companies (technically) — unless they are bid multinational companies that originated in India, but that have global standards. The little companies we deal with seem to not have global standards – or any standards.

So, what can you do?

(1) Answer the phone professionally (less than 10% of Indian companies do this)

(2) Get back to people who ask questions (good luck if you are dealing with India)

(3) Make sure your staff does their work correctly (this is a problem worldwide, but worse in India)

(4) Make sure your staff gets work done on time. (India is actually better about this than America)

These are only four things to master. They are really critical, and I have not seen too many companies who can get all four points correct. If you master these four points, the rest is details. BTW, point #1 takes 5 minutes to master, yet 90% of companies in India seem to refuse to learn this point. It makes such a strong impression with overseas clients when you answer the phone well.

You don’t need to be a rocket scientist to figure out how to run a quality outsourcing company!

Just apply basic common sense. And if you don’t have common sense — no problem, just ask me!

You might also like:

Would you pay extra to have a better employee?
Click here

The 2nd interview: Why is it so important?
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Pharmaceutical Research in India

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Pharmaceutical Research & Analytical Services in India

Pharmaceutical research is India’s next outsourcing growth industry. Although India is the world leader in outsourcing, many of its industries are threatened by highly capable foreign competition. Chinese are fierce competition in the IT / Software arena due to their exceptional skills and infrastructure while the Philippines can easily compete with India for Call Center work due to their natural language abilities and cultural ties to the West. Despite these two countries that form a serious threat to India’s outsourcing industry, India has many other talents up its sleeve. Accounting, BPO – Business Process Outsourcing, Data Entry, Legal Process Outsourcing, and Pharmaceutical Research and Analytical services are some of the most common. Pharmaceutical analytical services is still a small industry in India comparitively, but it is expected to grow quickly to become a multi-billion dollar industry in just three or four years.

Competitive edge
India has a competitive edge in Pharmaceutical analysis because they have fast turnaround, low costs, minimal downtime compared to other countries, plus good protection for intellectual property rights which puts Chinese competition in a very unattractive position from a relative perspective. It seems that each country has comparative strengths and weaknesses deriving from their culture, economy, and legal system.

Skill sets in India
Additionally, the skill sets available in India are excellent for Pharmaceutical analysis as India has many scientifically trained individuals capable of developing combinatorial chemistry, chemical synthesis, new synthetic molecules, and plant derived candidate drugs.
Although India has a shortage of molecular biologists, it has many talented chemists who are critical for the pharmaceutical research business.

Growth Rates
According to Wikipedia, the Indian pharmaceutical industry is the second largest in the world by volume and is likely to lead the manufacturing sector of India. India’s biotech industry achieved a 17% growth during the 2009-2010 financial year. Drug manufacturing is another huge multi-billion dollar related industry in India.

Diversity in Climate and Genes
India has a wide variety of climates and one of the widest varieties of gene pools in the world, making it a wonderful testing ground for new drugs. There are desert environments in the Northwest, tropical environments near the coasts, mountains in the North, and California-like conditions in Pune. The population has a mixture of many races with European looking people in parts of the extreme North and Northwest, Asian looking people in parts of the East, and even people with Iranian and Afghani ancestry in Muslim populations in the Northwest, not to mention many individuals who look like they have African genes in parts of Tamil Nadu and Kerela. India is one of the most genetically diverse places on earth.

Pharmaceutical Research on 123outsource.net
We will be featuring a few pharmaceutical analytical companies in our BPO section on 123outsource.net. We are not going to create a separate category for this type of company until we reach a critical mass of twenty or more companies.

Diversity and a country’s economy

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Diversity and a country’s economy

America is a bizarre country.  The majority of the population is white and has been around for at least five to ten generations.  Most blacks came to America in the 1700’s and early 1800’s. Then, there are descendents of immigrants from Eastern Europe, Italy, and other places whose ancestors came around the turn of the century (around 1880 to 1920).  Lastly, there is a huge new wave of immigrants from Latin America and Asia which became a huge population boom around the 1980’s and the population of their ethnic groups continues to grow in the United States whether the border is open or closed.

The sad fact is that Americans are incapable of doing most of the critical jobs which keep this country going.  If you visit hi-tech companies, you will notice that the majority of the workers are Asians, or children of Asians.  Very few people with lineage in America can handle computer programming, engineering, or other technically demanding tasks.  If you visit factories and farms that involved heavy or hard labor, you will quickly notice, that unassimilated Mexicans, Guatemalans, and a few Southeast Asians seem to often be the majority (or entirety) at many of these types of jobs.

White Americans are now complaining that they are no longer a majority in terms of the birth rate in America. However, without people from other countries and their children populating our country, our economy couldn’t function at all.

Our economy is very ethnically segmented to the point that it is ridiculous. You will see Gujarathi Indians managing a majority of Hotels throughout the United States.  South Indians and Chinese will be doing most of the programming jobs.  Mexicans will be doing a lot of the farm work, painting, gardening, and manufacturing.  Blacks are very prevalent in government jobs and sports.  Jews are dominant in the film industry, law firms, accounting, and the music industry.  In Los Angeles, Persians dominate the textile industry ownership. Gas stations are heavily owned by Punjabi Indians, Arabs, and other groups.  It sometimes seems that one or two ethnic groups is ASSIGNED to each niche in the economy, and without even one of the ethnic groups that makes up America were absent, that the entire country’s economy would grind to a slow and dismal halt.  On the one hand, having too many different groups creates a lot of divisions and discrimination. On the other hand, we would not be prosperous without this odd mixture of people.

If you travel to states where there are 85% or more whites, there is not much properity.  There is very little industry in white dominated areas like Montana, Idaho, Kentucky, Tennessee, etc.   States in the deep South are generally 70% white and 30% black, and they have very little going on economically either.  States like California, Florida, New York, Massachusetts, and a few others, that have a dynamic mixture of types of people seem to have thriving economies and are at the cutting edge of technological development as well. So, diversity is critical to America’s economic survival, but, what happens when diversity becomes the majority, and Americans with lineage here become an inconsequential minority?

What about the lack of Diversity in India?

INDIA is a country that has some diversity, but nothing like America’s.  There is a Hindu majority, and a Muslim minority which has a higher birth rate than the Hindus.  It seems clear that one day the Muslim population will outnumber the Hindus.  There are Sikhs, Janes, Parsis, Christians, and even 5000 Jews in India (most left to live in Israel recently).  But, these population groups are all Indian.  There is racial diversity in the sense that there are some very Aryan looking types in parts of the North and very Chinese looking types in Manipur and Assam. There is diversity in Caste, but modern day urban Indians do not do what their castes are supposed to do.  Most Brahmans don’t pray, most Kshetriyas don’t lead (or at least don’t lead properly), half of all Vysyas don’t sell anything, and perhaps the Sudras are still doing some actual work.  That is one out of four castes who is fulfilling their dharmic purpose in human existance.  But, beyond the superficial home-grown diversity, India has nothing like the diversity that America has.

Imagine an India with Asians. You would be able to get a REAL acupuncturist instead of the fakes that exist in most Indian metros.  You would be able to get real Thai or Chinese food, and not this fake Indianized Chinese food with soupy dishes and rice dishes that use basmati rice and too much pepper.  Imagine an India with a small population of white Americans.  White Americans would be a miracle for India’s middle management shortage.  The Indian economy would be revolutionized by just a few thousand Americans living there.  Imagine if India had people from other countries who started restaurants serving food from around the world.  Imagine if India had African-Americans who joined the Bollywood entertainment industry and shared their dance moves (Indians are borrowing these moves on their own by watching American videos in any case).  India would be five times as good if they had even a little bit of diversity.  Even if 1% of the population was a mix of foreign born people with something to share, it would be a miracle.

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