Author Archives: 123outsource

Is Southeast Asia where it’s at in business these days?

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Is Southeast Asia where it’s at in business these days?

I was watching a youtube video of Scott Eddy a few weeks ago. He is an American who likes living overseas. He’s lived in Spain, Michigan, Miami, a few other places, and now in Thailand. He is a serial entrepreneur, master Twitterer, marketing aficionado, and very inspiring as a motivational speaker as well. In any case, he is of the opinion that Southeast Asia is the best place to be in the world from a business standpoint. He sees a different mentality there, fast growth, and excitement.

India & Taiwan
I agree with Scott on this point. I see it in my own way of course. I have not lived in Thailand before, but I spent some time in Taiwan and India of all places. I have witnessed the economic growth, and I have seen the passion for business growth. Taiwanese breathe business. It is not something they do — they live for it and die for it. In India, every time I went, there were visible signs of economic improvement.

There were better cars, newer buildings, and people were trying new types of cuisines and even wines. I didn’t see the passion for business in India. India is divided by caste, and it is more the Gujaratis and Sindhis who are talented at business. I didn’t meet that many people from those communities as I was mainly with South Indians. But, in India, the quick rise in standard of living, prices, and the quick change in lifestyle was all around me.

America — the land of lost enthusiasm
What I will say, is that I see America as a place where there is not much burning passion for business. I meet a few people once in a while who have the love, but most people are just getting by and thinking small. People’s goals here are to grow their business, buy a nice house, and fly to Vegas for the weekend. Thinking big and being willing to sacrifice doesn’t seem to be an American way of existing.

The quality of the work in America has really gone down too in the last few decades. I don’t see America being a wealthy country for that much longer. The government will go belly up soon, and the people don’t have the drive to really recover from what is going to happen to us.

Dubai & the Arab World
The Emirates is a very unique part of the world. The Northern Arab countries like Lebanon, Syria, and Iraq are divided by religious sects and their countries have been ravaged by genocide and war.

Meanwhile, the Gulf Arabs all have countries with huge expat communities from around the world. Instead of dividing themselves by sect, they seem to unite the world under their Halal umbrella. Although the Saudi’s are not quite as welcoming to their foreign guests, expats in the Emirates (which is where Dubai is) and other gulf countries report having a great lifestyle.

The think that attracts me to Dubai is that there is an atmosphere of business exuberance. There are many people with lofty goals who are passionate about growing their business to heights unheard of. The architecture of Dubai reflects this passion. The tallest building in the world is in Dubai. The Sheikh made sure it was much taller than originally planned so that they could out-do everyone else. Their airport is

one of the busiest in the world. New buildings are popping up all over the place. Those who are not financially responsible have to abort their construction half-way through which is disastrous. But, at least the passion is there. When I look around America, there is not much new going on other than what Apple and Samsung are doing — and a few new frozen yogurt places perhaps. There is always a new social media site that is hot, but that is about it.

Summary
Basically, Asia is bustling throughout the continent. Each country is growing and dreaming their own way, but they are almost all growing. America seems to have lost its passion and is going further into debt. I want to travel and spend more time in the countries where the action is. That spirit of business is contagious and it can rub off on me. Maybe I can rub off on them in a good way too!

As far as answering the question of whether Southeast Asia the best place to be in the world for business right now — I’d have to say that it is one of the better places. It really depends what industry you are in and where you gel the most. But, I will say that as far as business inspiration goes, America is definitely no longer the place.

The bottom line on Twitter = clicks & customers

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Many people think that the point of Twitter is to get more followers. This is not true. It is not bad to have followers, but you will gain more from having people who interact with you a lot. I divide the metric of how many followers you have into several categories: active followers (who engage you,) relevant followers who are in a similar industry to you, and total followers. The number of active followers or interactions is what really benefits your SEO if you use Twitter a lot. But, that is still not the bottom line.

The bottom line
If you use twitter a lot and accumulate a huge following, that’s great. But, the numbers don’t do you any good unless they click on your links. Imagine that one guy has 1000 followers and they each click once per day. That is 1000 clicks to his blog. The other guy has a million followers, but only gets 500 clicks per day. The guy with fewer followers and more clicks is the one benefiting more!

Customers
Some people use Twitter as a way to gain customers. You can contact viable prospects one by one on Twitter. You can get to know them a bit before your first phone call to them. Customers who pay you money are one form of bottom line on Twitter.

SEO benefits.
You also get a lot of SEO benefit when people respond to your interactions. So, even if you don’t get a single customer from Twitter, Google will reward you if you impress them with your Twittering skills. If you interact with others, and they answer you back in large numbers, Google will give you a lot more organic clicks.

4 Ways That Make Appointment Setting Work for Businesses

Categories: Call Center, Outsourcing Articles | Tagged , , , , , | 1 Comment

Whatever maybe the business size or whichever niche you belong to, correctly negotiating a business deal is important. You have to make the deal in such a way that you gain win-win results at the end for both you and the sales lead prospects.

The problem, which the marketer faces in this present situation, is the competition. Well, if you sprang in the market with a similar kind of mindset, where the opposite has to yield what you want then you will hardly succeed in the appointment setting campaign. Now that is a losing proposition for your company, as you might lose all the possible prospects.

Another productive way to gain B2B leads is to engage prospects and partners in the business. This helps to create a conducive atmosphere for both the business and their customers. This makes it easier to talk to the possible prospects and sign up for a deal.

In such a situation, you might prefer to leverage the appointment setting campaigns to some outbound call centers. Yes, they can actually guide you through the right track, which you have missed at some point of your business.

Here are 4 ways by which business can gain repute through quality outbound appointment setting.

1. Research or Survey

Research and survey are the two most important roles that a person has to play while initiating an appointment setting campaign. When you have to talk with your customer, query about their problems and things which they want to achieve through your product. If you are able to sit on the same side as your prospect then you will be successful in generating quality leads. That is what an agent at the outbound call center does for your business. They present themselves as an expert to tackle the customer problem and thus convince customers.

2. Depersonalizing Your Problems

Yes, an outbound agent takes care of their conversational speeches. They remove the positioning statements like – ‘my solution is’. Since, it shows that the identity of your company is affixed and it will never change. Instead they use comments like – ‘if we do it like this, so that’… or ‘is this solution fine with you?…’ it becomes easier to adapt to the needs of the customers.

3. Solutions to Queries

Outbound agents on behalf of the company figures out the ‘why’ behind every ‘what’ that customer asks. Since, in every statement of the customer there is logic as they are going to buy a product from the company, so queries form an essential part. During the telemarketing call, agents dig deeper in the customers reasoning. Once you know their queries it will become easier to negotiate.

4. Have a Plan B

If you outsource your appointment setting campaigns at outbound call centers, then you do not have to worry about the plan B. Telemarketers never stick to one single business arrangement. To acquire leads and turn them into sales, they keep the proposal ready from beforehand.

Negotiations through outbound call centers are not a tough job. Moreover, it lets you improve the core services. This gives you a competent edge. You will come across numerous outsourcing providers. Do a little research and choose the reputable ones in the market.

Author’s Bio

Marie Claret is a contact center marketing manager, takes care of the outbound wing and their processes. According to her, outbound appointment setting is really bringing wide changes to B2B business approaches and quality call center solutions are largely accredited for it. Visit Fusion BPO Services

LPO India in the News

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 LPO India News Issues
 
Pangea3, an India LPO company, has been sold to Thomson Reuters. Employees with stock options might be compensated well. The sale price is only known to be US$35-40 million, but no exact figure is available. Pangea3 has a US presence for marketing, but is now planning on building onshore delivery centers to emulate the Indian LPO centers.  The ability to offer 24 hour service was one factor.
 
LPOs and the Music Industry
An India LPO company in Mysore SDD Global Solutions has been able to participate in helping a non-profit organization called Fight The Power Foundation.  Fight The Power is an organization that represents music artists who claim they have been cheated out of royalties owed to them by large record companies.  Many record companies believe that the artists don’t have the resources to sue them.  SDD has also represented Ali G and Borat (Sacha Baron Cohen).  Fight the Power Foundation is being incorporated by rapper Chuck D.
 
Another buyout of an LPO in India
UnitedLex, founded in 2006 in the U.S. has purchased LawScribe, a Legal Process Outsourcing company.  Lawscribe has its main office in Los Angeles, CA with additional offices in New York and Gurgaon which is near Delhi. Lawscribe focused mainly on document review, intellectual property, corporate transactions and legal research.
 
Growth in the India LPO Industry
The Indian LPO industry grew by around 40%  during the global economic downturn, and is expected to grow around 26% per year for the next few years.

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How to write an outsourcing resume

The spoke system of transportation for a new Indian city

Categories: India | Tagged , , | Leave a comment

We all know that India has horrible traffic problems that debilitate the growth potential of their economy. Sure, India grows through sheer enthusiasm, but they could grow a lot faster if good infrastructure were in place. Like most other countries, India does things the same old boring way without looking for innovative solutions. Roads, planes, trains, more roads, more airports, faster trains. The trains are so difficult to get a ticket on, that the affluent Indians insist on flying even if it is a 200KM flight! Boring. Let’s think outside the box here.

The spoke system
Have I spoken of the spoke system before? Imagine a newly planned metro divided into quadrants. Imagine 49 to be exact. That would be seven by seven. Each quadrant could be a mile or more in diameter and have a central area reserved as a local transportation hub for trains, shared taxis, buses, etc. There could be a high-speed train that goes to the center of the 49 squares at some accelerated speed. You could then transfer and visit any of the other 48 squares. This is a simple system to plan, but you have to understand that not all 49 squares would fill up with a sizeable population overnight. Businesses would need to start, and as the economy grew, more people would come. The city would fill in gradually. Would there be roads? Sure! But, the focus of this type of city is to have a very comfortable transit system that is so nice and fast, that you wouldn’t want to drive. India is filled with dirty buses, rude bus drivers, crowded train stations, and every conceivable reason why you would want to avoid public transportation like a disease. But, what if there were a planned city where public transport was hygienic to the point of sterility, considerate to the point where the British upper class even feel they can’t measure up, and fast to the point where your journey is over just after you got on. High speed trains can go over 300 KM per hour these days you know — and a city filled with affluent high tech Indians might be able to afford such luxuries too!

Variations on the spoke theme
Another variation on the spoke system would be to have fast trains that could connect individual quadrants directly to other selected quadrants. Perhaps there might be a quadrant famous for shopping that people might want direct transport to, or another that had many industrial buildings. Certain quadrants could be directly linked to neighboring quadrants and other areas that the type of people in the quadrant might want to visit more frequently.

You might also like:

Wouldn’t it be nice to have your office in the Himalayas?
http://bpo.123outsource.net/2011/04/27/wouldnt-it-be-nice-to-have-your-office-in-the-himalayas/

A solution to India’s transportation nightmare!
http://bpo.123outsource.net/2011/04/12/a-solution-to-indias-transportation-nightmare/

The Indian diet can kill you!
http://bpo.123outsource.net/2012/06/01/the-indian-diet-can-kill-you/

More solutions to India’s transportation problem
http://bpo.123outsource.net/2011/04/10/solutions-to-indias-transportation-problem/

Nursery rhyme music is not appropriate for when you are on hold

Categories: India | Tagged | Leave a comment

Unfortunately, it might be the phone system in India that is like this and not the fault of any individual company owners. When we call India from America, we get “on hold” music played with a computer synthesized tone. It sounds like music for three year olds. Not very professional unless you cater to the business needs of three year olds (people are learning about business earlier and earlier these days by the way). Actually we laugh when we hear this music and ask, “Is this music for real?”.

I hear the lone ranger theme played on a computer, London Bridge, and other nursery rhyme tunes.

If you want to attract sophisticated overseas clients, maybe you should have music that caters to their preferences of their age group. If they are 40 years old, then play music suitable to 40 year olds (preferably ones who don’t wear diapers).

If I hear 3 year old music when calling your company — I will be forced to assume that your company is functioning on the intellectual level of a 3 year old. Do you want me to get that impression? Exactly! Lose the nursery rhymes buddy!

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An American teaches Indian companies to be more American
http://bpo.123outsource.net/2013/09/23/an-american-teaches-indian-cos-to-be-more-american/

Your sitar & table lessons are the most important business training
http://bpo.123outsource.net/2013/06/09/why-your-sitar-tabla-lessons-are-the-most-important-training-for-business/

Flattering your boss can ruin his career!

Categories: Hiring & Firing | Tagged , , , , , | Leave a comment

I was just reading The Daily Stat, which is a blog run by the Harvard Business Review. According to their research, bosses who have been flattered too much by their employees or others, can increase their likelihood of being fired by 64%. The CEO’s who have received the flattery would be more likely to have inflated egos, and not be as likely to make the best decisions about change when corporate performance is less than desireable.

I decided to read this quick article simply because the culture of India encourages endless flattery of those above you. Unfortunately, people do not typically learn to be better, if they already think they are perfect. Good enough is the enemy of “could be better”.

My personal experience has lead me to believe that those who received endless criticism tend to become frustrated and hopeless. While those who never receive any criticism sometimes do not know their own faults, and settle for mediocracy.

I am not recommending that people in India go around insulting their bosses. You will end up on the street if you do that too much. But, if you don’t like your boss, and want him replaced, you could create a secret alliance of the workers to do nothing but flattery until the guy gets canned. There is no guarantee that this strategy will succeed, but the odds are that you will increase his chance of being fired by 64%. If you all do it, then maybe a new statistic would be merited on how likely you are to getting a new boss!

Thinking of Yourself as a Global Commodity

Categories: Outsourcing Articles | Tagged , , | 1 Comment

Thinking of your work as a global commodity
 
Outsourcing is becoming the way of the world, and national boundaries mean less and less as workers and work cross these boundaries. Most of us work for a boss in our home country and are not aware that our skills are globally valuable commodities.  Perhaps you live in Shanghai and know how to make xiao-long-bao.  Did you know that those dumplings you make have a value in America and France? But, its more complicated than that.  Your income in New York making dumplings might be ten times what you could make in Shanghai.
 
If you work for yourself and have to market your services, you are more acutely aware of what different individuals will pay for your services and how much of your services they will use.  Very few self employed people deal with other countries or even cross language barriers within their own country.
 
I believe that the American Paranoia of outsourcing is based on the fact that we don’t understand our value. If a job can be taken away from us, perhaps we are not the best person to do that job in the first place.  And if we don’t “own” the job, then it is not taken from us, since we never owned it in the first place. Its the boss who owns the job, not the worker.
 
What Americans need to understand is that we in America also receive outsourcing jobs daily.  We just don’t hear about it so much on the news, so we are not aware of it.  America has vast expanses of arable land. Even with the global water crisis, our infrastructure keeps almost all areas hydrated with the exception of Deaf Smith County, TX which has gone dry.  Our ultra-modern farming techniques and cheap land allow us to have the best price for some of the best beef in the world.  America exports shiploads of beef to Japan and other countries every year.  America is number one in the world at weapon construction, and we export our means of destruction around the globe daily.
 
India is losing call center work to the Philippines because the Filipinos have better language skills.  India is losing IT work to China because the Chinese have better infrastructure, speed, and internet connectivity.  America is not the only losing jobs.  But, the jobs that left America, are leaving certain destination countries and going to other destination countries due to differences in worker capabilities and general costs.  The way to get and keep jobs is to be the most capable and efficient.
 
Americans need to know that if we are the most capable player in any industry, we will attract work. The key is to have assets and capabilities which can not be swiped by the competition.  Land and highly specialized skills are America’s ace in the hole.  But, not everybody in America has these skills.  I personally don’t feel that its fair that a laborer in America gets paid $70 per day while one in India might make 50 cents per day.  As the world becomes interconnected, we might find that the Americans with super-specialized skills get $200,000 per year, while unskilled laborers have their wages reduced to $20 per day.  If you slept through math class, you will soon find out what I’m talking about.
 
If unskilled labor is not outsourced, illegal immigrants can easily cross the border to do the work right here.  Currently, the INS makes it really difficult for people to cross over, but if those restrictions are loosened in the next few years, labor prices in the U.S. could go down to $4 per hour.  On the brighter side, with such competitive rates for labor, maybe other countries will outsource their manufacturing to us!  Additionally, many of the services we require might become a lot less expensive too!

Is it safe to do business with someone who doesn’t take credit cards?

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Is it safe to do business with companies that don’t take credit cards?

Don’t you find it a bit bizarre that some larger companies don’t take credit cards? That gets me wondering. Why do they not take credit cards? Did they lose their privilege due to too many charge-backs? Or, did they cancel their account themselves due to far too many charge-backs?

Think about it. If you are running a shady business where there are many disputes, people will often want their money back. What if you are in some type of software contracting where you take deposits? I have given deposits to many companies who took deposits seemingly to keep me as a hostage. They promised to do work at a particular speed, but, they moved at the speed of a snail after being paid. Taking deposits is a trick to make it too expensive to dump them in the middle of a project if they move too slowly. That way you are invested in them, but they are not invested in you. Very tricky.

If your deposit was made with a credit card you can dispute the charges and claim that there was fraud.

But, what if you pay with paypal?
If you pay with paypal, you can do a reversal on a purchase that has a shipping tracking number. However, the reversal will show up on your profile for everyone to see. Many companies will not do business with you if you have any reversals. If you have paid 100 merchants with your paypal, but only did one reversal for a “good reason”, perhaps others will overlook this transgression. Basically, if someone cheats you after you pay them with paypal, your reputation is ruined the minute you do a charge-back. But, with credit cards, nobody will ever know! In any case, the seller can prevent you from doing a reversal using paypal simply by giving paypal a phone call if there is a dispute.

What if you pay by check?
If you pay someone by check, there are no reversals. The money is gone unless they give it back to you or you sue them. If you pay unknown vendors by check for a deposit, you are just handing them your cash on a silver platter with no guarantees
of anything.

The bottom line
I do business with IT companies, and finding a reputable one that does good work is like finding a needle in a haystack. If I used paypal and did a chargeback each time I was cheated, I would have more reversed transactions than real transactions. So, I just let them keep the money if they cheat me. I don’t want to ruin my credibility over a small dispute over $1500 or $2000.

My recent experience
I found out why a particular company I’m dealing with doesn’t accept credit cards. They don’t deliver on time. I paid in advance and am waiting forever for service. The quality of their service is excellent when they deliver, but their priority are their larger and more steady clients, not me. Be careful!

Social Media Quiz: What types of posts do best on a G+ business account?

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Many of us love social media and are addicted to it. But, how many of us are good at it? Most people publish unattractive photos, dumb articles, and make useless comments. One social media lover calls this, “Twitter litter.” I have been using social media a lot for the last year and a half and have learned some interesting truths.

Social Media is great for SEO
I run an outsourcing directory. To promote my SEO for my directory, I use a lot of social media. Google rewards people who use social media effectively. What constitutes the most effective use includes having meaningful dialogues with people on Twitter, getting lots of shares, and interactions, but your total number of followers means very little even though that is what we think we want most! So, I created a few Twitter accounts, a Facebook account, Google Plus, Stumbleupon, and will soon do Pinterest and others too. But, what does really well on my Google Plus account?

It is hard getting followers on a business G+ account
I have been using Google+ for a few months. It is hard to get followers on a business account. My personal account is much easier as I am allowed to follow about 200 people per day which is about 6000 per month. About 12% follow me back which makes it easy to gain some fast growth. Growing the personal account is easy, but growing the business account takes real skill. You can’t gain followers by following others with a limit of five follows per day. So, the only way to gain followers is by posting really good content and commenting on other people’s posts.

Interacting, Plussing and Posting, which is better?
So, every day, I plus around 100 interesting posts on other accounts. I also make comments, especially on the posts of people in the VIP circle who are generally interesting. I gain a few followers from my interactions, but that is slow too. Interacting is not enough, so I post interesting content, but you would be surprised which content does the best.

Most of the outsourcing content out there on Google+ is just not interesting. Most is self-promoting nonsenses that isn’t well written and is not informative. Then, there are some boring articles to supplement the “advertising” articles. The outsourcing articles on Googleplus’ feed generally do not get a single plus, and hardly ever get more than one or two plusses or shares. I try to select only the best outsourcing articles, but my articles don’t do much better than the trash out there. So, I turned to other sources. The truth is that there aren’t that many good outsourcing articles out there. Google’s regular search engine search results sometimes have a few really interesting outsourcing articles. I have learned that outsourcing articles written by highly professional entities such as the New York Times are much better written than the other articles out there. However, some of the smaller bloggers have good content too. It is a question of sifting through a lot of content to find the good stuff.

My findings:

Outsourcing Articles
If I choose the top 1% of outsourcing articles out there, I might get a handful of shares.

General Business Articles
For some reason, I get more shares for articles originally posted by Wall Street Journal. I feel that knowing what to share is less than half as important as finding a good source for articles or photos to share. If you have a source that is popular with your users, you would get much more reliable results. General business is semi-related to my main theme of outsourcing, so it is worth posting in moderation.

International Business Articles
The closest thing to an outsourcing article is one about international business since outsourcing is generally thought of as being done offshore. Some international business articles do okay on my profile.

Success Articles
Success is a theme that typically does well on social media. There are success quotes on Twitter, and success articles. Which success article will be the most successful on your profile? You’ll have to figure it out for yourself. Some articles are more business oriented while others are lighter in nature. Try to figure out what type of crowd you have.

Spiritual Articles
I am working on finding out more about this, but I had very good luck with a post about the benefits of meditation.

General News
It is best to publish general news that has some relevance to your main theme, or that might appeal to your audience. I have had mediocre success with general news. I even tried publishing hot news like the Charlie Hebdo disaster and that didn’t do too well either.

Coffee
Coffee has absolutely nothing to do with business. But, since I learn a lot from watching, I learned that some of the top marketing professionals out there integrate coffee, snacks, and pet themes into their marketing articles. I posted some really good articles about coffee with stunning photos and they did really well on my G+ profile! Posting about coffee will really “perk” up your social media campaigns!

Animals
The most popular photos I’ve posted so far were of animals. Cute cats taking naps, or looking in the mirror, kangaroos, meercats, doggies, and other animals are a crowd pleaser. Most people love animals, and marketing experts understand this.

Travel Photos
In general, people like photos of beautiful places. If you want to attract a large crowd fast, find some viral travel photos and post one per day on your social media account of choice. Boring travel photos don’t work well, and photos that include humans generally don’t win a prize, but stunning scenery wins the game time after time with almost any crowd.

Articles that mean something to you
As a general rule, if something fascinates you, your enthusiasm can influence how the post does on your profile through the metaphysical rule of attraction. Additionally, your profile is about you, so publishing a few articles about what you think is interesting do in fact belong on your profile even if they are off-topic.

Summary
Unfortunately, I am very sad to say this, but my serious posts about relevant business topics have not done that well. Although I try to pick the most interesting articles out there to post on my account, at best, they only get a few likes. At first I was worried about relevancy — whether general business would be appropriate on my account vs. purely outsourcing posts. Unfortunately, I learned that articles about coffee, pictures of beautiful animals and photos of stunning natural scenery are more than ten times as applealing to my business oriented audience than practical business posts. So, I don’t fight it. I publish a mixture of outsourcing, international business, general business, and other types of posts. I get tons of likes every day, and hopefully my accounts will continue to grow!

Data Entry India – News

Categories: Data Entry, India, Popular Posts | Tagged , , , , , | 7 Comments

Data Entry India – News Issues
 
Genpact
As reported by India Knowledge at Wharton, Genpact has moved from merely doing data entry in India, to doing actuary services. This is a significant step up the value chain stairway.
 
Manual data entry
India primarily relies on manual data entry for port related operations such as berthing, logistics, cargo handling and management.  The Indian government wishes to double their cargo handling capacity by 2012, but only with the help of IT solutions will this be possible.  Computerized and IT solutions would allow a port to know exactly what is going to arrive long before the fact, instead of at the last minute. This allows ports to plan ahead and allocate their resources efficiently.  They will know how many employees and how much equipment each boat will need, and when through container tracking. Additionally, this IT tracking will deter the incidence of tax evasion and revenue pilferage.
 
Rural outsourcing hurts Indian Data Entry industry
U.S. companies that had been outsourcing to India are now finding ways to get low cost home grown labor through rural outsourcing.  India is also moving lots of jobs to its rural areas.  Rural outsourcing in India could help the whole country lower costs in general and develop a larger capable outsourcing workforce.  One huge advantage that America has is that land and labor is extremely cheap in parts of the Midwest which can allow American companies to be competitive in a global marketplace by creating new companies in that area.
 
Who are you really doing business with?
Articlesbase.com brings up an interesting point when they say that a company doing data entry in India needs to have the latest technology and updated infrastructure.  If you hire an Indian data entry outsourcing company, you have no idea who they are unless you visit them.  Are they using archaic computers with internet connections that disconnect every five minutes?  Do they have a list of large foreign companies with whom they do business?  Are you hiring a sophisticated company or are you hiring what could be called a “closet operation” otherwise known as a “sidewalk” data entry firm.  Speed and accuracy, training and management style are other factors to consider.  The bottom line is to think hard about who you hire, and hire a really qualified company!

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Steve Jobs didn’t believe in “systems” for innovation

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I thoroughly enjoyed reading, “The Innovation Secrets of Steve Jobs.” This book was refreshing and mentally stimulating to read. Steve was a guy who was passionate about the creative process and held his workers to the highest of standards. He made more than a dent in the universe, he changed the lives of billions of people. I can’t live without my i-phone, and my assistant has a desktop from Apple that she swears by.

Innovation Classes?
Many companies who create products try to find systems for innovating, or hold classes. To bring out the magic in a person, you need to fertilize their innate capabilities and help them to develop and shine. But, how do you do this? Steve Jobs didn’t like the idea of having principles of innovation and teaching someone the rules. He thought that would be like someone in school trying to be cool, who was not innately cool.

They started in a bedroom
Steve Wosniak of Apple started his operation in his bedroom, then moved to the kitchen, and finally to their garage. Apple started with a lot of passion, tinkering, and making do with the little that they had. If you want to be a successful innovator, does that mean you should start in your bedroom? Maybe, but the fact that innovation is such a zealous obsession would make it highly likely that you would!

Innovation is about creating new ideas to solve problems
It’s not about coming up with some weird new invention that nobody has seen. It’s about coming up with a new way to solve an old problem. But, Apple seems to do it in a very classy fun way. It is fun to open up the box and get out your visually attractive Apple i-phone. The icons look pretty, and the features are very thoughtful. So, it’s more about solving problems, it’s about offering an experience that people will love!

So, what is the secret of innovation?
Just innovate with an unstoppable desire to create something. You will create your own techniques for experimentation and refinement as you go along. There is no set road, and there are no set rules. Just start exploring and don’t stop when you get discouraged!